There is probably a wide range of reasons why you haven’t considered exporting to China. However, whatever they are, we want to get you excited and confident about tapping into this large and vibrant market.
Chinese society is undergoing rapid change, not only economically but also socially. Foreign companies can take advantage of many opportunities with China’s shift from investment-driven growth to consumption-driven growth.
China is known for having many people and being a large country. The fact that there are over one billion people in this world does not mean your product has an enormous market. Most multinationals will target specific Chinese cities before expanding internationally.
Many foreign companies believe China has no concept of intellectual property, which makes getting IP protection pointless. Nevertheless, this is a mistake and may result in costly errors. Foreign companies entering the Chinese market must obtain IP protection as soon as possible, as the country operates a first-to-file system, which makes it impossible for a local entrepreneur to claim your IP.
Businesses in China are often conducted with people who are trusted and regarded as friends. Sometimes, Western businesspeople are frustrated with their Chinese counterparts’ tendency to spend too much time on non-business-related discussions and activities. Chinese business partners view this ‘wasted time’ as a vital component of their process of building trust.
The Chinese market can be challenging for companies of all sizes. All exporters, especially novices, should be able to access advice and support. It is absolutely unnecessary to fall into the common pitfalls that exist in China, despite it being a complex and diverse market.
About Author: Steven Cheng, the founder of Topworks Plastic Mold, a China injection molding company with the most complete services, from design to production. Topworks provides customers with a one-stop service for Polycarbonate injection molding and ABS injection molding. The company’s professional team has excellent product knowledge of the plastics industry, which enables it to provide customers with quick responses and high-quality service.